top of page
DITA Picture.jpeg
DITA Logo.png

PROFILE

DITA Eyewear is a luxury brand founded in Los Angeles in 1995 that is renowned for its exceptional quality, innovative designs, and meticulous attention to detail. Handcrafted in Japan with only the finest materials, each frame combines vintage style with modern technology, making it a favorite among fashion-conscious consumers worldwide.

SCOPE

Consult for brand market entry, launch brand in China market on local e-commerce platforms, create brand-owned social media platforms and create locally relevant engaging content to grow brand equity for China market.

SOLUTION

  • Open online e-commerce channels - T-Mall, JD Flagships & WeChat Community Store.

  • Marketing - Social management on WeChat, Red-book with offline event activations via roadshows and trade shows.

  • Create local UGC content library with fashion and luxury KOLs.

  • Increase the brand awareness and authority by PR exposures.

bottom of page